August 31, 2013

FEMA Spoofs Americans, Aces Vast Majority in New Commercials

Aces Vast Majority in New Commercials

"Created pro bono by New York-based advertising agency Deutsch Inc., the TV, radio, outdoor, print and digital PSAs take a humorous approach to emphasize the importance for parents to involve their children in the preparedness process. Through these PSAs, families are provided preparedness conversation starters including: who to call as your out-of-state emergency contact, where to meet if everyone is separated, and what to pack as part of your emergency supply kit. The PSAs direct to the redesigned Ready Kids website where parents can find age-appropriate tools and resources they need to make preparedness a year-round family activity." -Via

Further Reading

Survive On!
xoxo disaster girl

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